Amazon’s Prime Day sales event propelled consumers to spend billions more online last week, kicking off an end-of-year shopping season that is expected to be dominated by e-commerce shopping. Overall spending on Amazon’s site increased by 36% in the U.S. during the two-day event compared with Prime Day last year, though that was lower than the 42% increase the company saw in 2019, according to the Wall Street Journal.
- Worth Noting: Away from Amazon, online sales also grew significantly, rising 76% in the U.S. last Tuesday compared with the first day of Prime Day in 2019.
- By the numbers: More than half of consumers say they are primarily shopping online for the holidays, more than double last year, according to a survey of more than 2,000 shoppers. [WSJ]